Rowling (authoring Harry Potter books)was launching a three-year global campaign to challenge attitudes toward orphanage tourism and volunteering, #HelpingNotHelping.# campaign is backed by recently revised travel advice from the UK Foreign & Commonwealth Office warning of the potential harm of orphanage tourism and volunteering.Huge numbers of volunteers and tourists visit residential children’s institutions every year, creating a multimillion-dollar tourism industry that leaves children at risk of all forms of abuse, according to Lumos. Children in institutions are 500 times more likely to take their own lives, 40 times more likely to have a criminal record and 10 times more likely to be involved in prostitution, the charity claims.A campaign launched on by Lumos and YouGov suggests volunteers are largely unaware of the potential harm their visits can do. An estimated two-thirds of UK students believe volunteering at an orphanage overseas would enhance their CV or career prospects, Chloe Setter, Lumos’ adviser on anti-trafficking said that the organization would soon publish research on how children are being trafficked to orphanages in order to attract donations and volunteers from overseas,